ADVERTISING FORMATS

Splash
Splash
Preview your Splash
  • PLATFORMS
    LA PRESSE+
    Tablet app
    LA PRESSE
    Mobile app
    LAPRESSE.CA
    Web (desktop and tablet)
    LAPRESSE.CA
    Web (mobile)
    REQUIRED ELEMENTS

    • Image (JPG, PNG): 1170x2532, Maximum 500kb
    • Logo (PNG with transparency): 800x320
    • Brand name: Maximum 30 characters

    FURTHER NOTES

    • Standardized layout.
    • No animation or redirection.
    • The logo with transparency and image must be sent in two separate files.
    • The image will be displayed differently on different screen sizes. Parts of the image will be cut off on smaller screens.
    • The main element(s) of the image must be in the upper 2/3 of the image for optimal display on all devices.
    • The image can contain up to 5 words which must respect the following margins: Top= 415px, Left and right= 150px, Bottom= 1275px.
    • The brand name will be followed by the mandatory generic sentence "vous souhaite une bonne lecture".
    • Depending on the image and logo provided, La Presse will apply a white or black gradient over the bottom of the image. The brand name and generic sentence and logo will be above the gradient. White text over black gradient. Black text over white gradient. The zone under the logo has 100% opacity to avoid displaying the logo over a gradient.
    • Make sure to use the preview tool to validate your assets respect our specs and to get a glimpse of your banner before sending the assets.

    Preview your Splash  →

    DEADLINES AND DELIVERY METHOD

    Assets must be sent 2 business days before campaign start date.

    Assets can be sent by email as attachment or with a link to file transfer service (e.g. WeTransfer, Dropbox).

    File name must only contain alphanumerical characters, hyphen or underscore. Do not include special characters, accents or spaces.

    Provide a publication calendar if there are several creatives.

    THIRD PARTY

    Third party impression trackers are accepted.

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